Expert Panel Discussions: Unlocking the Secrets of Homeownership in the Okanagan - Fifth Avenue REM mediaiqdigital tracking pixel
Bringing People Home, Home Buying, Your Next Home | July 4, 2024

This is a Realtor-only webinar, a unique opportunity for you to gain insights into the promising future of the Penticton condo market.

Join us on Thursday, July 11th, from 12:00 PM to 1:00 PM, and be part of this exclusive event.

A new chapter in real estate is unfolding in the heart of the Okanagan Valley, where the lakes’ serene beauty meets the vineyards’ lush landscapes. At Fifth Avenue Real Estate Marketing, we are thrilled to extend an exclusive invitation to our valued Realtor partners.

Year-Round Vacation Dreams into Reality

Picture your clients waking up to the soothing sound of the Penticton Channel, enjoying their morning coffee on an oversized? Expansive? Large? Some other descriptor word? balcony with a breathtaking view of the Okanagan Lake, spending their weekends exploring the lively local vineyards, engaging in year-round outdoor activities, and creating cherished memories with loved ones. This dream can be a reality at Sokana, a resort-inspired and family-friendly community designed for those who desire the perfect blend of relaxation and adventure.

However, to help your clients turn this vision into reality, you need the right knowledge and tools. This is where our webinar comes in. It’s not just an information session; it’s a chance to delve into the future of shared and secondary homeownership and understand why Sokana is the top choice for your clients.

Why This Webinar is a Must-Attend for Realtors

Professional Development and Rewards

By attending the webinar, you not only gain valuable knowledge but also earn Professional Development Program (PDP) credits. What’s more, we are offering $2,500 in total cash giveaways for attendees of the live online event or those who share the event on social media. This is your chance to learn, earn, and win!

Exclusive Promotions and Incentives

Attending our webinar will give you access to special offers and promotions for the next 30 homes sold at Sokana. These include a significant discount on the purchase price and a competitive selling commission structure. These incentives are designed to help you close deals and satisfy your clients.

Insights from Industry Leaders

Our webinar features a panel of seasoned professionals who will share their expertise on various aspects of the real estate market. From understanding the current mortgage landscape to exploring the intricacies of strata insurance, you will gain valuable insights that will empower you to guide your clients more effectively.

What Our Panelists Will Discuss

A Deep Dive into the Okanagan Market

Jamie Squires, President at Fifth Avenue Real Estate Marketing, will analyze the Okanagan market in-depth. You will learn about the latest trends, economic indicators, and development projects shaping this region’s future. This knowledge is crucial for making informed decisions and providing accurate advice to your clients.

Exploring the Future of Penticton

Blake Laven, Director of Development Services at the City of Penticton, will discuss the city’s growth trajectory and upcoming projects. You will understand how Penticton is evolving and why it is becoming an increasingly attractive destination for homebuyers and investors.

Understanding Mortgage Options and Legal Considerations

Deryk Williamson and Tyler Trompetter from Thrive Mortgage Co. will explore the current mortgage landscape and various financing options available for your clients. Additionally, Iven Tse, Principal at Iven Tse Law Corporation, will address the legal aspects of shared and secondary homeownership, providing you with the knowledge to protect your clients’ interests.

Sokana: The Jewel of Penticton

Dori Munday, Sales Manager at Sokana, will showcase the unique features and benefits of the Sokana development. Located in the heart of Penticton, Sokana offers a blend of modern design, resort-inspired amenities, and a vibrant community atmosphere. Whether your clients are looking for a permanent residence, a vacation home, or an investment property, Sokana has something to offer.

Why Your Clients Will Love Sokana

Permanent or Temporary Vacation

Sokana is more than just a place to live; it’s a lifestyle. Your clients will enjoy a year-round adventurer’s paradise, with easy access to beaches, parks, hiking trails, snow sports, and cultural attractions. Sokana’s prime location ensures residents are always connected to the best Penticton has to offer.

A Community That Fosters Connection

One of Sokana’s key appeals is its sense of community. It’s an ideal place for families and friends to create lasting traditions and build enduring bonds. The resort-inspired amenities, including swimming pools, fitness centers, and communal spaces, provide plenty of opportunities for socializing and bonding.

Why Sokana Stands Apart

Penticton’s Most Desirable Condominium Address

  • Superior Location: Situated on the Okanagan Lake side of Penticton, one of only two cities in the world between two lakes, residents can enjoy over 2,000 hours of sunshine per year in a city brimming with natural beauty, and endless recreation, and adventure, with only a short 9-minute walk away from the beach.
  • Daily Convenience: Next to the Penticton Channel and Riverside Village Mall, there are several convenient stores and amenities including T-Bones Fresh Meat Market, South Okanagan Animal Care Centre, Pharmasave, Quality Greens Market, COBS Bread, Booster Juice, Riverside Liquor Store, Starbucks, and A&W. Additionally, Wayne & Freda, one of Penticton’s famous coffee shops, is just a short 5-minute bike ride away.
  • Scenic Accessibility: It is just a short stroll or bike ride to the picturesque Lakeshore Drive, Okanagan Lake, Kettle Valley Rail Trail, the brewery district for drinks and eats, shopping at the farmers market, the Events Centre, and essential everyday services.
  • Year-Round Leisure Activities: Only a 30-minute drive to untouched champagne powder at Apex Mountain Ski Resort and a short drive to world-class golfing, water sports, and the Naramata Bench’s award-winning wineries and lake view restaurants. On your way to Naramata, stop by the famous Bench Market, just a 5-minute drive from Sokana.
  • Wellness at Your Doorstep: Less than a 10-minute drive to Penticton Regional Hospital and a short walk to Lake City Wellness for a massage or Okanagan Physiotherapy for active rehab, making accessing quality healthcare and wellness services effortless.

The Best On-Site Amenities in Penticton

  • Resort-Style Pool: The first development in Penticton to offer a luxurious pool for relaxation and social gatherings in more than 25 years.
  • Hot Tub Retreat: Unwind in a secluded hot tub area.
  • Putting Green: A convenient and enjoyable practice space right within the community.
  • BBQ Area: Host social events at the outdoor BBQ stations.
  • Outdoor Lounge Seating with Firepits: Cozy up in lounge areas with firepits for evening gatherings.
  • Green Space for Yoga: Dedicated green areas for yoga and outdoor fitness.
  • Co-Working Spaces: Utilize modern and well-equipped co-working spaces.
  • Underground Bike Storage: Secure bike storage with convenient tune-up and wash stations.
  • Shared Kitchen and Lounge: Utilize a shared kitchen and lounge area, perfect for community events, gatherings, and social interactions.
  • Lush Greenspaces: Tree-lined greenspaces, pathways, and a pedestrian breezeway connecting to shops at Riverside Village.

The Homes Your Family Will Cherish for A Lifetime

  • Elegant Interiors: Contemporary design with two sophisticated colour palettes, Sandstone and Slate, pairing warm white or grey hues with natural wood tones.
  • Gourmet Kitchens: Large islands, polished quartz countertops, and Samsung
  • stainless-steel appliances.
  • Spacious Living Areas: Airy ceilings, oversized double-glazed windows, and
  • spa-inspired bathrooms.
  • Convenient Storage: Same-floor storage lockers and secure enclosed parking.
  • Luxury Vinyl Plank Flooring: Durable and premium flooring.
  • Stacked Washer and Dryer: Equipped with wrinkle-release technology.
  • Spa-Like Bathrooms: Featuring floating vanities, contemporary tile flooring, quartz countertops
  • Soaker Tubs and Walk-In Showers: Luxurious bathing options in larger homes.
  • Optional Upgrades*: Enhance your home with EV charging stations and more.

The Team You Can Have Confidence In

  • Quality Craftsmanship: Kerkhoff Develop-Build is renowned for its unwavering commitment to excellence, innovation, and integrity, and it has over 50 years of experience.
  • Holistic Design Excellence: Formosis Architecture Inc., VDZ + A, and Portico Design Group help plan and ensure meticulous execution, superior design, and a nature-inspired, inviting environment reflecting South Okanagan’s climate and bluffs.
  • Trusted Real Estate Partner: Fifth Avenue Real Estate Marketing, with over 40 years of experience.
  • Advanced Security: Comprehensive building security with cameras and FOB access.
  • Comprehensive Warranty: 2-5-10 year new home warranty provided by Travelers.

RSVP Today!

As Penticton’s fastest-selling new community, Now is the perfect time to seize the opportunity to learn, earn, and grow with us. This exclusive webinar on July 11th from 12:00 PM to 1:00 PM is designed to equip you with the essential insights and tools to guide your clients toward making informed decisions in the Penticton condo market.

Don’t miss out on:

  • Valuable Knowledge: Gain insights into the promising future of shared and secondary homeownership.
  • Professional Development Credits: Earn PDP credits to enhance your professional credentials.
  • Exciting Rewards: Win part of the $2,500 in cash giveaways.
  • Exclusive Promotions: Access special offers for the next 30 homes sold at Sokana.

Whether your clients are looking for a place to buy a vacation home or live like a permanent vacation, Sokana offers the perfect blend of tranquillity and adventure. Click the link below to register for the webinar and secure your spot. Transform your clients’ year-round vacation dreams into reality with Sokana, where tranquillity meets adventure.



For more information, please get in touch with our sales team at or 250-462-5183.

*Giveaway to consist of Visa gift cards drawn by July 15th, 2024, with draw winners contacted by our sales team on prize disbursement. Prizes and giveaways are subject to change at anytime without notice. **Licensees must attend the entire live event to receive their credit. Please get in touch with us for other certificate requirements if you have questions. ***Selling commission to be paid out 50% within 90 days of a firm deal and the remaining 50% to be paid upon completion. Commissions and bonuses are subject to change or be withdrawn without prior notice. Additional rules may apply. ****$30,000 credit to be applied as a decorating allowance on the statement of adjustments. Incentives are subject to change at anytime without notice. In our continuing effort to improve and maintain the high standard of the Sokana development, the developer reserves the right to modify or change plans, specifications, features and prices without notice. Renderings and imagery are an artist’s perception and are intended as a general reference only. Not to be fully relied upon. Specifications may be substituted with equivalent or better at the developer’s sole discretion. E. & O.E. Sales and Marketing by Fifth Avenue Real Estate Marketing Ltd.

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