ABOUT FIFTH AVENUE
Established in 1980, Fifth Avenue Real Estate Marketing specializes in the marketing and sales of new residential communities for developers throughout BC. We are a market leader in key neighbourhoods in suburban areas of the Fraser Valley.
Our expertise in residential housing includes master-planned high-rise and low-rise condominiums, townhomes, single-family, resort, and mixed-use communities.
Fifth Avenue’s mission/purpose is expressed in this simple phrase: Bringing People Home. This statement encompasses all we do:
From the Developer Partner/Client perspective, this statement continues to be the driving force behind what we do. We provide advisory services, essential project planning and preparation, and high-performance marketing and sales services. We collaborate with our Developer Partner/Client to sell at pace and optimal prices.
From the consumer perspective, it describes our ongoing role in connecting prospective new multifamily home buyers and their REALTOR® representation with the newest multifamily offerings in each of the more suburban markets we serve.
The Mission Statement also extends beyond our for-profit aims and includes our “Corporate Sharing and Giving”. It expresses our commitment to promoting positive social action and it extends our understanding of corporate responsibility. Thus, it is the mantra that forms the focus of sharing or charitable efforts directed towards family enrichment, and eradication of poverty and homelessness.
Fifth Avenue is currently recruiting a full-time Project Operations Coordinator to join our Surrey-based team. The Project Operations Coordinator’s core responsibility is to oversee the performance of each project, ensuring that the operations implemented at each site align with internal standards, all the while prioritizing maximum productivity and efficiency.
The Project Operations Coordinator is pivotal in ensuring the smooth functioning of our projects and maintaining a high standard of operational efficiency throughout the organization.
The role will report to the Senior Vice President of Projects and Operations while working closely with other Project Directors, Directors of Sales, and Marketing team members.
The day-to-day responsibilities of the Project Operations Coordinator include, but are not limited to:
To be eligible for the Project Operations Coordinator role at Fifth Avenue, candidates must possess the following credentials:
ARE YOU A CULTURAL FIT? Our organization can be described by what we do, where we are going, who we are and who we want to be. More specifically, our direction and culture which include our mission statement, vision, values, structure, and roles.
OUR MISSION Fifth Avenue’s mission/purpose is expressed in this simple phrase: Bringing People Home. This statement encompasses all we do:
From the Developer partner/Client perspective, this statement continues to be the driving force behind what we do. We provide advisory services, essential Project planning and preparation, and high-performance marketing and sales services. We collaborate with our Developer Clients/partners to sell at pace and optimal prices.
From the consumer perspective, it describes our ongoing role in connecting prospective new multifamily home Buyers and their REALTOR® representation with the newest multifamily offerings in each of the more suburban markets we serve.
The Mission Statement also extends beyond our for-profit aims and includes our “Corporate sharing and giving”. It expresses our commitment to promoting positive social action and it extends our understanding of corporate responsibility. Thus, it is the mantra that forms the focus of sharing or charitable efforts directed towards family enrichment, and eradication of poverty and homelessness.
OUR VISION Fifth Avenue is a “sales-marketing organization”. The central focus of all our activities is not complicated: sell homes. The marketing side of our work is undergoing dramatic shifts including the growing use of digital and social media, the ever more important rise of the third-party REALTOR® and the emergence of the Foreign Buyer community in our key markets. Continued success requires strategic adaptation and a continual pursuit of sales, marketing and operational excellence. Excellence drives Client loyalty and new business development success. To sell more, we collaborate with Developer partner/Clients to develop communities/new homes that become the Consumer’s preferred choice and enable us to outperform the competition. We continue to position ourselves as a natural extension of our typically entrepreneurial Developer partner/Clients’ organizations.
We are the marketing and sales department they require without the investment in overhead that an in-house solution demands and the associated risks. Thus, our work providing “Sales and Marketing from The Ground Up” includes helping our clients develop their own businesses and brands as we do what we do.
The “Sell More” vision captures the inherent competitive spirit that flows through our organization. To that end, we focus on being a formidable competitor in each market area we operate in. We also know full well that we cannot be everywhere so we focus on the market areas where we can lead and focus on providing leading value-added services that enable us to attract the best new opportunities and achieve relative premium rates and fees. Our client base is growing and operationally and culturally diverse, thus our vision includes shaping our staffing to match the changing demographics make-up of our Clients, Consumers, and REALTOR®s in our markets.
The “Sell More” vision is fueled by the following aspirations:
OUR VALUES At Fifth Avenue, we continue to engage the entire organization in advancing our business and Strengthening Our Core. This includes clarifying organizational values,
i.e. who we are becoming, how will work together, etc. Values inherently are
interrelated and thus we view our values as our “orientation” – the way we as the people of Fifth Avenue are inclined to be, what we want to do, and what we will embody as we pursue our mission and vision.
The core values that support our mission, guide our behaviour and are deployed to substantiate our strategic decision making are as follows.
To The Power Of X – we understand that we are valued, and this value is derived largely in part due to the quality of the decisions we are an essential part of making and the thoughtful actions they lead to. We are naturally curious and constantly studying, learning, and sharing our stories and experiences. We are also disciplined with respect to how we capture and share knowledge, meaning our intelligence is not simply intellectual, it is relational. Thus, we strive to develop our emotional intelligence by enhancing our self-awareness and working to manage our emotions. We are not turned inside and out by the external. This mastery of the hard and soft aspects of the business: attracts others to us; builds our credibility; enhances our influence; enables us to be good at relationships; fuels our passion; and leads to optimal performance.
Mutually Beneficial Relationships – “we” is an important word to us. We are about the team, and we thrive in team-based settings. We also know that we are stronger together and so we seek to support one another in our professional lives and personal/family lives. We see each other strengths and appreciate them and seek to grow and leverage them toward a collective gain. Our perspective takes the long term into account and in that spirit, we are committed to building trust and engendering loyalty. We are approachable and engaging. We are also respectfully forthright with one another. We get conflict is a part of partnering and therefore we can resolve issues productively and move forward. We are also mindful to share our know how, can do, and resources with those we work with and with the people in the communities we labor in, all with the aim of productively making life better. We look to surround ourselves with Clients and staff who staff with similar values yet diverse backgrounds and perspectives.
Enduring Passion – simply put, we are passionate about progress and full of life. We are never satisfied with the status quo and seek to create, innovate, and improve.
This means we continually seek to develop our capabilities. We aren’t afraid to suffer either for a greater outcome. We are diligent, resilient, and persevering and these character traits keep us from inconsistent performance and burn out. We are also challengers who assertively question our ways and means with an eye to what’s better and what’s next. This passion is shaped by a perspective that seeks to enjoy what we do, find humor in our work life, and have fun together.
Optimal Performance – we are proactive, action oriented, adaptable, responsive, focused, disciplined, consistent and committed to achieving results that meet or exceed the daily, weekly, monthly and annual individual and team targets and goals we establish. We get performance metrics and read and act on what we discover.
We also routinely seek feedback on our process and performance and act on it quickly. This performance mindset extends beyond business results. It
encompasses our attention to detail and accuracy and how we plan, prepare, strategize and how we apply our processes with an eye to remarkable execution. We understand setbacks or failure can happen. However, we despise repetitive setbacks and errors, we are accountable for what we do, harness what we can from challenges, and press on. At our core, we are people with a heightened sense of competitiveness in the truest, noblest sense of the word. We strive to be the best and better our best. We aren’t here to be average. We are here to be awesome!
OUR CULTURE Our overall culture is always a work in process as is every one that contributes to it. With that said, we are inherently a sales culture. We refer to our collective efforts to advance at our craft and create an environment in which active learning is encouraged as a New Homes Sales Professional Community of Practice – the “Sell More Community”. Communities of practice are groups of people who share a concern or a passion for something they do and learn how to do it better as they interact regularly. Enduring passion for sales and selling anyone?
Three characteristics are crucial in forming the “Sell More Community”:
The Domain: A community of practice is not merely a club of friends or a network of connections between people. It has an identity defined by a shared domain of interest. Membership, therefore, implies a commitment to the domain, and therefore a shared competence that distinguishes members from other people. Ideally, this domain will become recognized as “expertise” outside the community/by our Clients, Competitors, Co-operating Agents, etc. New Homes Sales is the domain we are seeking to master.
The Community: In pursuing their interest in their domain, members engage in joint activities and discussions, help each other, and share information. They build relationships that enable them to learn from each other; they care about their standing with each other. Having the same job or the same title does not make for a community of practice unless members interact and learn together. But members of a community of practice do not necessarily work together on a daily basis. The Impressionists, for instance, used to meet in cafes and studios to discuss the style of painting they were inventing together. These interactions were essential to making them a community of practice even though they often painted alone.
The Practice: A community of practice is not merely a community of people with a shared interest. Members of a community of practice are practitioners. They develop a shared repertoire of resources: experiences, stories, tools, and ways of addressing recurring problems — in short, a shared practice. This takes time and sustained interaction.
It is the combination of these three elements that constitutes a community of practice. And it is by developing these three elements in parallel that one cultivates such a community.
HOW TO APPLY If you are interested in being considered for the position, please send a copy of your cover letter and resume to firstname.lastname@example.org with the subject line “Project Operations Coordinator Application” for consideration.